Urb Apothecary - Baby Balm – Herbal Healing for Delicate Skin & Diaper Rash

A gentle, multi-tasking balm to protect and soothe delicate skin, from diaper changes to everyday scrapes and dry patches. Size: .5-oz tin Ideal For: • Diaper rash prevention + support • Sensitive or reactive baby skin • Minor cuts, scrapes, and burns • Dry patches and irritation • Whole-family skin care Why It Works: • Herb-infused oils provide natural antibacterial and anti-inflammatory support • Beeswax creates a breathable barrier that protects without trapping moisture • Shea butter deeply nourishes and softens delicate skin • Gentle, minimalist formulation safe for frequent daily use • Multi-purpose design makes it a practical staple beyond baby care Scent: Mild lavender and herbaceous Texture: Smooth and buttery Color: Pale yellow Merchandising Notes: A strong performer in baby, postpartum, and family wellness sections. Ideal for pairing with Belly Oil and gentle bath products for thoughtful baby shower or new-parent gift sets. Retailers appreciate its multi-use appeal and clean ingredient profile